Filthy Frank is the embodiment of everything a person should not be. He is anti-PC, anti-social, and anti-couth. He behaves and reacts excessively to everything expressly to highlight the ridiculousness of racism, misogyny, legalism, injustice, ignorance and other social blights. He also sets an example to show how easy it is in the social media for any zany material to gain traction/followings by simply sharing unsavoury opinions and joking about topics many find offensive.