Circa 1958 Eskew Reeder was signed to Captiol Records at the urging of Gene Vincent, he changed his name to Esquerita and adopted a flamboyant, processed & pompadoured look tht made him one of the most outlandish acts in the day. He was also known as "The Magnificent Malochi", aka "S.Q. Reeder", aka "The Voola".... While studying as one of his students, the later much more well known Little Richard borrowed heavily from Esquerita's look & piano playing style.