Guy Lombardo (June 19, 1902 – November 5, 1977) was an American bandleader. Lombardo was born in London, Ontario. Lombardo formed The Royal Canadians in 1924 with his brothers Carmen Lombardo, Lebert Lombardo, and Victor Lombardo and other musicians from his hometown. Lombardo led the group to international success, billing themselves as creating "The Sweetest Music This Side of Heaven." The Lombardos are believed to have sold between 100 and 300 million phonograph records during their lifetimes.