Tomoaki Nagao (born December 23, 1970 in Maebashi, Japan), known simply as Nigo, is a Japanese DJ, producer, rapper, member of the hip hop group Teriyaki Boyz and owner of popular street wear brand A Bathing Ape. He is also the co-owner of the Billionaire Boys Club and Ice Cream Footwear labels along with good friend Pharrell Williams. He founded BAPE in 1993 and it has since become one of the worlds most sought after streetwear labels, and is seen on many celebrities and hip hop artists including Clipse and Kanye West.