The Northern Hues, a Philadelphia-based sextet, was created in early 2002 by guitarists Aron Brand and Jeff Rains. Vocalist Dan Avidan joined the two shortly thereafter, writing songs for many months in North New Jersey. In the Spring of 2003 the band broadened to include multitalented Alex Yaker and drummer Ian Creech. Incorporating an experimental melodic sound faithful to the British Pop/Rock and New wave, as well as the American indie-rock scene, Northern Hues will appeal to fans of the Verve, New Order, and R.