Tsubaki Factory (つばきファクトリー) is a Japanese pop girl group, managed by Up-Front Promotion and part of Hello! Project. Tsubaki Factory was unveiled on April 28, 2015 through various news articles, and later a special page on the official Hello! Project website. It was revealed that former Berryz Kobo (Berryz工房) member Shimizu Saki helped in the choosing of both the members and the name of the group while acting in her new role as Hello! Project Advisor.