Riekcent

Nigeria

Hycent Onyinyechukwu Apamuka, popularly known as Riek Cent, is a multifaceted creative entrepreneur, photographer, cinematographer, interior designer, advertising model, and business visionary. Born on July 6, 1997, in Akumazi Umuocha Kingdom, Ika North East Local Government Area of Delta State, Nigeria, he was raised in Benin City, Edo State, where his parents resided for many years. His journey into the creative industry began with a passion for music. Although he pursued a career as a musician and made several attempts to collaborate with established artists in Lagos, the challenges he encountered led him to explore new opportunities. Rather than giving up on his dreams, he redirected his creativity into photography, cinematography, interior design, and entrepreneurship. Today, Riek Cent is recognized for his commitment to excellence, authenticity, and innovation. As the founder and chairman of Apamuka Group, he continues to build businesses across multiple industries while