The sound is big. The towns are small. And the name is HARDY.Big Loud artist HARDY grew up on classic rock in Philadelphia, Miss., a town of about 7,500 in the country setting of Neshoba County. So when fans hear the music on his four-song EP for the label, ThisOle Boy, they’re getting the real deal. The songs are bold and proud, the voice is commanding and the lyrics are centered on farms, in the backwoods and mostly in America’s heartland.“I love that lifestyle, and that’s what I want to talk about,” he says unapologetically.